
Biography :
Dr. Zhang Yuchi is a doctoral student at the Graduate School of the University of Osaka, specializing in environmental and development economics. His research focuses on environmentally sustainable consumption, with particular emphasis on social norm-based nudge interventions and the psychological drivers of environmental protection intentions and behaviors. He is currently engaged in a research project examining the role of empathy in promoting sustainable consumer choices, contributing to a deeper understanding of behavioral approaches that support sustainability and environmental conservation.